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Market Readiness
The tools you need to become market ready and to exceed the expectations of travellers to Newfoundland & Labrador.
Resources

Reach out to Emili to schedule a time to chat, either in-person or virtually via Zoom.
*Open to any tourism operator in Western Newfoundland.
Gauge your online market readiness with this handy checklist. Click to view & download a printable version to complete at home, or schedule a time to meet with Emili to complete your checklist.
Use this fillable form to gather all the information you need to create your free business listing before logging into the NL Tourism Operator Portal. Each fillable section has a character limit as per the guidelines found in the Portal User Guide.

Get a "report card" for your free business listing(s) on NewfoundlandLabrador.com. This includes a grade so you know what aspects of the listing are doing well and what could use improvement. We'll even make recommendations to optimize listings. Simply email Emili to ask for your report card.
*Must be a member of Go Western Newfoundland.
Click to visit the marketing section of our blog.
Use this fillable form to gather all the information you need to create a travel offer before logging into the NL Tourism Operator Portal. Each fillable section has a character limit as per the guidelines found in the Portal User Guide.
Click to view & download the guidelines from NL Tourism; includes information on the Tourism Assurance Plan (TAP).
Click to go to NL Tourism's Experience Development & Market Readiness page.
It can be a challenge to keep up with all of the industry jargon, so we've made an alphabetised list of common acronyms used in the provincial tourism industry. Click to view & download a printable version.
Learn about some ways to apply sustainable practices within your own tourism businesses.
Social Media Toolkits
Check back later – we're working on Social Media Toolkits!
Click for a printable PDF.
Learn more
Reach out to Emili for market readiness inquiries:
Emili Fraser
Regional Marketing Officer
c: 709.649.9494
For tips, tricks, workshops, and more, visit our blog and subscribe to our monthly industry newsletter.
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